On September 11th, Tommy Hilfiger live-streamed its NYFW show in Roblox. It was just the latest example of fashion courting users on the...

Marketing trends come and go, constantly evolving as brands strive to better leverage the latest technologies and respond to shifts in...

The Italian fashion house and Superplastic, a globally led toy and digital collectible company join forces on the growing world of NFTs...

If you thought the Prada and Adidas collaboration began and ended with sneakers, think again. It turns out that the duo is launching the...

Fashion retailer H&M is set to explore the virtual fashion realm, with the launch of a digital collection to release through a...

After almost two years of disruption, the fashion industry seems to be back on track. Discover the 10 key issues that will shape fashion...

"The Baby Birkin NFT (from MetaBirkins) is even more exclusive than Hermès bags." said Highsnobiety. Baby Birkin Bag from MetaBirkins...

After Adidas' collaboration with the Bored Ape Yacht Club, Nike is also getting into the world of crypto-collectibles, announcing that...

After taking a major blow by Covid-19, what's next in digital for Fashion? Why we see more and more brands investing in Metaverse, NFTs,...